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Kompendium wiedzy o marketingu /

Kompendium wiedzy o marketingu / red. nauk. Bogna Pilarczyk, Henryk Mruk ; [au. Ewa Jerzyk et al.]. - Warszawa : Wydawnictwo Naukowe PWN, 2006. - 256, [2] s. : il. ; 21 cm. - Kompendium wiedzy o .

Bibliogr. s. 345-350, Indeks.

ISBN: 8301148373 9788301148379

Subjects--Topical Terms:
Marketing--podręcznik
Zarządzanie--podręcznik

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