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International Journal of Research in Marketing = IJRM. Vol. 24, nr 3. ed. Stefan Stremersch, Donald R. Lehmann.

Contributor(s): Language: English Series: International Journal of Research in Marketing ; Vol. 24 nr 3Publication details: Amsterdam : Elsevier, 2007.Description: [6], 187-275 s. ; 27 cmOther title:
  • Research in Marketing : official journal of the European Marketing Academy [Cover title]
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